Continental Extreme: Chromjuwelen En Route Travelogue

You may still remember our last Chromjuwelen En Route tour called "Continental Extreme". And if you do so, you probably wonder what happened to us and our self-attempt with the 1964 Imperial Crown. And why you have never heard any time later about that project. Here is the simple answer: It took us donkey's years to sight our material. And to understand what happened. In Los Angeles, in Las Vegas, in Dubai.

3000 photos and several hard drives filled with video material later we get a breath of an idea: WE HAD A BLAST! We just published our (German) travelogue, including a selection of 332 photos ("Los Angeles, Las Vegas (SEMA 2011)", "Dubai (Dubai Motor Show)"). So is time to get lost. Our Chromjuwelen En Route Road Movie will follow in January. 

At this point we would like to thank once again some guys for their help:

• Klaus Rasch (race-dezert.com): Thanks for helping us buying and overhauling the Mopar! And thanks for feeling like home every time we are in LA.

• Mike Musto (mrangryinc.com, ridelust.com): Dude. This has been the fourth time (!) I was trying to ride your #§%#* Winged Warrior. And I failed again. It must be jinxed. But you know what? I will keep on trying. Hell Yeah.

• Frederik Faidhi (select-nano.ae): If you will ever be in Deutschland ... can you help us polishing our Imperial Crown? Just kidding. Thanks for your open sesame!

• Phil McGovern (crankandpiston.com): Damn. We have to come back. And not only for the reason we have to do this dune thing with you guys.

Mates – we take a bow.

Mission: Impossible 4 Ghost Protocol, BMW Munich

"Mission: Impossible 4 – Ghost Protocol (Phantom Protkoll)" just had it's European premiere in Munich, at the BMW Welt. Accompanied by Tom Cruise aka Ethan Hunt, Paula Patton, und Simon Pegg I had the privilege to enjoy massive explosions, fabulous car chases and tons of sci-fi gadgets.

Usually we meet a lot of brand officials at events like these – but it seemed BMW, our host, followed the movie motto "Ghost Protocol" at that evening. Well – if anybody @BMW reads this: Thank you for the invitation!

Chromjuwelen Brand Ambassadorship extended by Continental

Holy cow! Our Chromjuwelen Brand Ambassadorship just has been extended for another year by Continental. If you don't fear a German article, follow this link.

We could not be prouder. That's awesome!

Chromjuwelen En Route: Los Angeles, Las Vegas, Dubai

The most stupid mistake you ever can make? Buy a typical "needs some TLC" and "runs and drives" car and hope it will take you from A to B. Ha – we just did that. Deliberately. In our case A is Los Angeles, B stands for Las Vegas. And the car is a 1964 Chrysler Imperial Crown. Mopar or no car.

We are in preparation for take-off. Our mission is to shoot another Chromjuwelen Road Movie. Destinations: Los Angeles (October 31 till November 2), Las Vegas (SEMA Show; November 3-6), Dubai (Dubai Motor Show; November 7-12). Motto: Continental Extreme.

If you are interested how far the Imp' will take us – or if wanna join us – just hook up on our Instagram, Tumblr or Twitter. Btw, we are still looking for car culture stories in Dubai (underground, drift, off-road). Unfortunately our contact to Dubai is broken down. If you have got a tip, just shoot us an email!

Continental and Chromjuwelen at the IBM Social Business JamCamp

I just had the honor of being one of the keynote speakers at the IBM Sociel Business JamCamp. Yep — IBM. My job: presenting our Continental Brand Ambassadorship, which we hold since over a year. And explaining how we use "Social Media". 

It was very interesting. We are used to present our work to potential partners, but this was our first time we showcased our work in a completely differnt "social" context. Just in case you are interested — here are my (German) slides.

Oh, btw, thanks for the picture, Nicole!

Mercedes-Benz: COMAND Online Apps

A few weeks ago Mercedes-Benz invited my wife — who works as a contributing editor for an UK based lifestyle magazine for over ten years now — to Palo Alto. For those who aren't familiar with all the interwebs tech talk: Palo Alto is kind of the epicenter of all the Silicon Valley high-technology companies, including Hewlett-Packard, Tesla Motors, Facebook and Google. When Mercedes-Benz founded the Mercedes-Benz Research & Development North America, Inc. in 1994, the headquarter in Palo Alto was the first Research & Development Center of an automotive company in Silicon Valley.

Mercedes-Benz invited selected media people to provide insight into their latest tweaks of their multimedia System "COMAND Online". Only a few months after the launch of the new multimedia generation, Mercedes-Benz is extending the range of integrated apps: new apps for Facebook, for Google Streetview and Google Panoramio will be available for COMAND Online from this autumn. Additional apps which have already been introduced are Google Local Search and Weather and the facility for downloading a route which has previously been configured on a PC using Google Maps and transmitted to the car.

Over a dozen additional apps are planned in the medium term. These are currently under development, in some instances in collaboration with innovative start-ups such as the US talk radio operator Stitcher, the Twitter short message service and the popular music providers Pandora in the USA or Aupeo in Germany, for example. The new apps will be usable by all customers who drive a Mercedes-Benz with COMAND Online and will be provided by Mercedes-Benz via the so called Daimler Backend Server — so customers can update their COMAND Online without going to a Mercedes-Benz dealer. An overview specifying the telephones on which the COMAND Online apps can be used is available at the website www.mercedes-benz.com/connect.

For sure, I am not the target group — as I use all those apps already on my mobile phone. But for everyone else, who is not such a nerd as I am, this is just a perfect way to get hands on the mobile internet.

Err ... wait a second ... can I jailbreak it?

Mercedes-Benz & Friends, Berlin Tempelhof

Prior to their huge "Mercedes-Benz & Friends" event in Berlin Tempelhof we had the privilege of discussing with Mercedes-Benz what it takes to be a "cool" (Young Classics) brand. The meeting took place in a small circle in their stunning Berlin Gallery. As we usually travel long distancies in our 1970 Mercedes-Benz W 109 we might be a little prejudiced regarding that question ...

Just hit one of the images above to visit our "Mercedes-Benz & Friends" gallery.

Mercedes-Benz Brand Workshop

A couple of days ago, we were invited by Mercedes-Benz for a "brand workshop". We had a fabulous guided tour through the stunning Mercedes-Benz Museum, visited the design department and test drove a lot of cars. Just follow this link for more pictures.

The first car we tested — voluntarily — was the Smart Electric Drive. We had a lot of discussions regarding this car recently, so it was a good opportunity to form our own opinion. Um ... well ... interesting. But to be honest: most fun we had with the Mercedes-Benz SLS AMG. I think we can't hide our origin. The Mercedes-Benz SLS AMG is a wonderful beast.

Need for Speed Euro Spokesmodel Search

I am proud to announce Electronic Arts (EA) teamed up with Chromjuwelen.com in search of the "2012 Need for Speed Spokesmodel". Our job is to help EA/NFS finding the right two ladies for the "German language sprachraum" (D-A-CH). Tuff!

What a NFS girl should be like? Well – this is how our colleagues from Speedhunters.com summarize it best: "boundless energy, an outgoing personality, a sexy, edgy style fused with a passion for cars and gaming."

A little more (borrowed from Speedhunters as well):

The winners will act as Need for Speed ambassadors at events throughout 2012 including representing Need for Speed products at high profile gaming events across Europe and our Team Need for Speed racing team in the prestigious FIA GT3 European Championship and Drift program.

Model searches and competitions are being conducted in five territories: France, Germany, Norway, Russia and the United Kingdom. Two finalists will be selected from each territory with the final two winners from the European Spokesmodel Search Competition being announced in November in conjunction with the release of Need for Speed The Run. All contestants must be 18+.

Two winners will be announced in November and awarded a contract worth EUR 10.000,- each.

As UK, France, Norway and Russia have very charming ladies as well, it won't be a piece of cake. So help us and spread the word!

Techno Classica Essen 2011

1972 General Tire International Harvester Scout II

Needs some tlc. Opel Rekord Limousine

1955 Flajole Forerunner

"I cruised the Reeperbahn" - Peter "Monsti" Theobold (Fusseltuning)

1928 Opel Raketen-Motorrad

Mercedes: Bertha's Benz (Motorwagen)

Bitter SC

Quote: "If the raver's dream is the Loveparade, the petrol head's dream is the Techno Classica."

Word. We just have brought our 1972 General Tire International Harveseter Scout II to the booth of our colleagues from Street Magazine and took some pictures. Hit one of the images above to see them all.